A Story Of Bold Innovation: Three Ways In Which Vivo Champions Smartphone Photography Breakthroughs
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When you think of handheld cameras, what comes to mind first? Perhaps convenience, utility or spontaneity. However, quality is rarely thought about. This is where Eye Live is changing the discourse of mobile photography by making professional camera technology accessible to all smartphone users. The X series is the first Vivo flagship line to cross this limit. From Vivo's first smartphone with gimbal stabilization to advanced imaging systems in collaboration with iconic optics maker ZEISS, the X series has distinguished itself as a smartphone for photography enthusiasts.
The Vivo X series ushers in a new era of mobile photography for users, pushing the boundaries of what was thought possible thanks to innovations in optics, artificial intelligence and image processing technology. Combining professional optics and image processing technology with the ease of use of a smartphone, Vivo has created the perfect tool for self-expression. Even at night, users can express their creativity with an innovative AI algorithm optimized for different landscapes and lighting. With its flagship devices, Vivo offers more than any typical smartphone camera, bridging the skill gap between experts and amateurs with intuitive yet high-quality features.
Introducing professional optics to smartphone photography
Vivo strives to provide consumers with the best mobile imaging experience and relies on collaborative and independent innovation to do so. vivo and ZEISS have reached key milestones in their long-term strategic partnership, and as part of the collaboration agreement, vivo and ZEISS have established the vivo ZEISS Imaging Lab, a joint research and development program to continue technological innovation in mobile imaging that demonstrates Vivo's true dedication. For this collaboration, and for mobile photography in general.
The first jointly developed vivo-ZEISS imaging system started with the vivo X60 series and has evolved with each new product. Building on each other's research and development strengths, vivo and ZEISS bring carefully crafted lenses inspired by classic ZEISS camera lenses, top-notch color science and portrait style to smartphones.
While users eagerly await the new camera configuration, the revolutionary innovation brought about by the vivo-ZEISS partnership cannot be ignored. Indeed, the X series ushered in an era marked by unprecedented advances in mobile imaging. Starting in 2021, all X-series camera lenses have ZEISS T*coating certification, which reduces ghosting and halos in images in various lighting conditions. In addition to working with ZEISS, vivo continuously optimizes the lens material during use and researches new ways to improve light transmission. For example, the company introduced a new high-transmission glass lens in the X70 series that helps reduce chromatic aberration in photos.
Pushing the boundaries of physics with artificial intelligence algorithms
Night photography can be challenging and especially scary for smartphone users. Your device doesn't have enough light to work and you will experience annoying camera noise. However, the power of AI shines brightest at night. Live AI algorithms have changed the way we approach night photography, allowing everyone to take sharp night shots. It captures images that users would not otherwise be able to see with the naked eye, while preserving natural, true colors.
vivo has revolutionized mobile night photography with industry-leading night vision specifications that produce perfectly clear and bright images even in low-light conditions. Among settings worth paying attention to, we can find extreme real-time night vision. This camera mode features Vivo's updated AI noise reduction algorithm that optimizes night scenes with professional photographer-level tonal adjustments, making the whole picture more beautiful and bright. This mode also improves image speed, further improving the user experience at night. Another interesting feature introduced is Pure Night View, compatible with the entire X80 series. Thanks to the phone's hardware capabilities, enhanced by the Vivo-advanced AI Deglare algorithm and RAW HDR algorithm, this feature reduces glare and glare to improve the clarity of night scenes.
A successful combination of hardware and software solutions also led to the creation of ZEISS Style Portrait. The feature includes four distinct portrait bokeh effects that allow users to choose different portrait mode options. Vivo, known for its portrait camera feature, has developed AI solutions to further enhance user creativity even in low-light conditions that complicate portrait photography due to image noise. To solve this problem, Vivo has developed the Super Night Portrait algorithm, which allows you to take sharp portraits even in low light with a bokeh effect that blends smoothly with the background. With these unique photo mode features, Vivo has strengthened its position as a leading innovator in low light and night photography.
Artificial intelligence algorithms can also enhance image color. While smartphone photography often exaggerates color intensity and vibrancy, Vivo decided to make images as realistic as possible by creating the most natural color profiles in the industry using algorithms that mimic the classic color styles of ZEISS professional cameras. . ZEISS Natural Color Mode, powered by AI Perception technology, adjusts tonal brightness, sharpens detail changes in dark areas, and makes photos more natural, further improving color accuracy and scene coverage.
Break new ground with fully customized image processing chips
Image processing chips have revolutionized the photography industry and are critical to the development of innovative smartphone camera capabilities. First introduced in the X70 series, Vivo's dedicated ISP helps create professional images and improve your device's performance, from optimizing power consumption to optimizing photography in the most demanding situations.
For example, Vivo has a dedicated provider that supports the processing required to display beautiful night images and helps improve video quality when shooting at night. When you take a photo, your phone uses both the camera and the screen, two components that require power. Running out of battery while capturing an unforgettable moment on your smartphone is incredibly frustrating. To prevent this, Vivo's dedicated provider balances performance and power consumption so you never miss a perfect shot.
Innovation never stops at Vivo. With more than 300 R&D personnel and imaging laboratory experts, Vivo focuses on advanced chip-level imaging innovation, mainly in four strategic areas: imaging system, operating system, industrial design and performance. Vivo has focused on meeting consumer needs through chip design as well as developing original innovative image processing algorithms without being involved in chip manufacturing.
Over the years, Vivo has consistently made subtle changes to each smartphone line to redefine your premium mobile photography experience. While the X series already boasts impressive professional image processing capabilities, we can expect to see more powerful photography features in future iterations. Starting today, users can enjoy a variety of professional imaging smartphones that provide the ultimate mobile imaging experience at the click of a mouse.
