Vivo Becomes The Official Sponsor And The Official Smartphone Of The FIFA World Cup Qatar 2022™
SHENZHEN, China , Sept. 26, 2022 / PRNewswire / -- Vivo, the world's leading technology company, announced today that it has become the official smartphone and sole official smartphone industry sponsor of the FIFA World Cup Qatar 2022. Launched on the same day in mainland China, the new vivo X Fold+ is the first official foldable smartphone in the 118-year history of the Fédération Internationale de Football Association (FIFA). With leading folding screen technology and an efficient office suite, vivo X Fold + will be present at the Qatar 2022 match to provide support for the preparation and execution of the event. As the exclusive official sponsor of the 2022 FIFA World Cup in Qatar, Vivo will connect football fans around the world who are as passionate about the beautiful game as Vivo is with its latest smartphone technology and celebrate every exciting moment.
Vivo signed a six-year sponsorship deal with FIFA in 2017 and this year's event in Qatar will be the second World Cup directly sponsored after the 2017 FIFA Confederations Cup ™ , the 2018 FIFA World Cup Russia ™ and the FIFA Arab Cup. Qatar 2021 TM . As for football events, Vivo is also a sponsor of UEFA EURO 2020™. Vivo is committed to supporting the development of football through various football sponsors.
As one of the oldest sports, soccer is extremely popular all over the world. It embodies teamwork to achieve the same goal and pursuit of the same result. Regardless of race, gender or age, football can always bring people from different cultures together to create strong bonds and break down barriers.
Vivo started its globalization journey in 2014 and now covers more than 60 countries and regions worldwide. Vivo has always taken a customer-oriented approach and strives to use innovative technology to provide superior quality smartphones and other products to users around the world. Connecting the globe, Vivo is widely recognized for providing users with a convenient and superior experience powered by technological innovation. With 5 billion global viewers expected for FIFA World Cup Qatar 2022™ and more than 400 million active vivo users worldwide, vivo and FIFA look forward to connecting with global audiences.
Vivo believes that the development of sports and technology share a similar philosophy: to enable people to live a better life through continuous discovery and innovation. Through the sponsorship, Vivo will play an important role in helping FIFA deliver open and inclusive events to people around the world. As the only official sponsor of the 2022 FIFA World Cup Qatar in the smartphone industry, Vivo invites users and football fans from around the world to capture beautiful moments to share the joy with family and friends.
"Football has the power to bring people together. Vivo believes that innovation can help football fans create a community and share the exciting experience of the World Cup with everyone around the world, regardless of whether they are watching the match . If they are enjoying the game in a football stadium. From afar, said Vivo senior vice president and chief marketing officer Spark Nye.
During the 2022 FIFA World Cup in Qatar, Vivo will provide FIFA World Cup staff with premium smartphones to complement their lineup with the latest technology and contribute to the success of the World Cup.
vivo will also launch the #vivogiveitashot campaign to mark the occasion during the 2022 FIFA World Cup in Qatar. Through this campaign, Vivo hopes to recreate these beautiful and fascinating moments and show the courage of people who bravely face challenges. The campaign is expected to give people around the world an opportunity to express their love for football and the 2022 FIFA World Cup in Qatar.
About the natural state
vivo is a technology company that creates amazing products based on smart devices and smart services based on the value of design. The company aims to create a bridge between people and the digital world. With unique creativity, Vivo offers users an increasingly convenient mobile and digital life. Benfen * Following the company's core values, user centricity, design values, continuous learning and team spirit, Vivo has implemented a sustainable development strategy aimed at becoming a healthier and more sustainable world-class company.
Integrating and developing the best local talent to achieve excellence, Vivo is supported by a network of R&D centers in Shenzhen , Dongguan , Nanjing , Beijing , Hangzhou , Shanghai and Xi'an , which focus on the development of advanced technologies. Including industrial consumer technology, 5G, artificial intelligence, industrial design, imaging systems and other emerging technologies. vivo has also established a smart manufacturing network (authorized for vivo) with an annual production capacity of approximately 200 million smartphones. Until now, Vivo has branched out its sales network in more than 60 countries and regions and is loved by more than 400 million users worldwide.
* "Benfen" is a word that describes the attitude of doing right and doing right, which is the perfect description of Vivo's mission to create value for society.
Stay updated with the latest news from Vivo at https://www.vivo.com/en/about-vivo/news
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